If you are working with clients, the mood or concept boards may be best used by you and your team. You might have come across dynamic corporate videos of certain companies and probably thought you need one for your business too. But what does it take to execute an unparalleled corporate video that gives you a peg above your competitors? Find out below.
1. Clarify your message.
Defining your potential audience and clarifying your message is the top priority of any corporate video film. Allow yourself to have multiple videos for different products or services rather than cramping all content in one lengthy video.
2. Decide a budget.
This is a crucial step when you plan to hire a corporate video maker agency to execute your video. Your budget will decide the duration, execution, output and editing quality. But it’s always worth hiring a corporate film production agency rather than concluding a video unprofessionally.
3. Outline a video script.
A video script is the foundation that carries your vision for your video in the next consecutive steps. So make your you include all the points you want to cover in your script.
4. Include greetings and call to actions.
While making a corporate video, it is important to strike the right balance between being too subtle and being over-promotional. So while you’re coming to a close on your content for the script, include appropriate call to action like visiting your website, clicking a link or making a purchase so that you don’t lose out on important conversions.
5. Get to the point within 8 seconds.
Your prospect’s attention is fleeting by every second. So make every second count and get to message within 8 seconds to keep your prospect hooked and interested in what you want to sell to them.
6. Shot list and storyboard.
Shot listing and storyboarding add depth to the vision for your corporate video. Especially when you have corporate film makers on board. A detailed shot listing of the products or service to be highlighted in the video, the actors and props to be used guides the videographer during the shoot of the video.
7. Create a Shoot schedule.
A shoot schedule includes all the important information like dates, days and agenda of the shoot. This helps a corporate video production agency to flow systematically with the execution of the video.
If you are looking for an assistance in corporate film making, we can be of your help as we are a corporate video maker agency based in Mumbai. Reach out to us on our email: [email protected] and we will get back to you shortly.